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Consumer Goods

Ipsos Marketing for the Consumer Goods Sector is a worldwide specialization of Ipsos that is dedicated to helping clients build their businesses by meeting their needs at every stage of the innovation process.
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Shopper & Retail

Our global shopper team are passionate about shopping! Our aim is help manufacturers and retailers around the world to improve performance.

A large number of major multi-national retailers and manufacturers use Ipsos for their shopper insights in order to optimise elements such as channel and category management strategy, retailer specific store and fixture layout, displays, assortment, pricing and promotion.
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Health & Pharmaceuticals

Ipsos Marketing for the Health and Pharmaceuticals Sector focuses on providing high-level market research solutions across a wide range of healthcare and therapeutic sectors. We conduct research in both pre- and post-launch environments. This enables our clients to continually adapt their marketing strategy throughout the product lifecycle.
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Industry & Services

Ipsos’ global brand and innovation research specialisation for Industry & Services sectors, focusing on research to support and direct marketing and brand management decisions – from the earliest stages of innovation through brand maturity.
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